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Alexander Ulatowski

Broadcast Professional

Phone:

716-462-2337

Email:

Address:

Amherst, NY 14221

The Real Deal

I am what they call a "jack of all trades." I am a freelance content writer and social media manager who creates branded content posts and blog articles for small businesses in local communities. I have over four years of experience writing content articles in the Buffalo and Rochester, New York communities. I also have two years of experience managing social media accounts for small organizations. The work I have produced has impacted the growth of followers and engagements on multiple social media platforms.

In addition, I have over eight experience in media production dating back to 2013. My background focuses on television and radio broadcasting, sound engineering, audio recording production, video editing/production, music, digital/social media management, and writing.

Education

2018-2020

SUNY Brockport

Brockport, NY

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2015-2017

Niagara County Community College

Sanborn, NY

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2013-2015

Erie 1 Boces

Harkness Career & Technical Center

Cheektowaga, NY

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2011-2015

Williamsville East High School

East Amherst, NY

Bachelor of Science (BS)

Major: Journalism and Broadcasting
Minor: Communication Studies
Concentration: Multimedia Journalism

 

Graduation Class of May 2020

Dean’s List with Honors - Spring 2020

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Activities:

  • Talon Television 02/2019-08/2020

  • Golden Eagle Records 09/2018-12/2019

  • WBSU 89.1 The Point 08/2018- 11/2018

 

Internships/Independent Study:

  • Audio Labs Manager Independent Study 02/2020-05/2020

  • Transfer Peer Mentor 08/2019-05/2020

Associate of Science (AS)

Major: Public Communications
 

Graduation Class of  December 2017

Dean’s List - Fall 2017

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Activities:

  • NCCC's Digital Filmmakers Club 09/2016-12/2017

  • The Spirit Newspaper 01/2017-05/2017

  • Student Volunteer at 2015 Music is Art - 09/2015

Career & Technical Education Certificate

Program: Television & Sound Production
Graduation Class of 2015

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Software Certificate:

  • Avid Pro Tools Certified User- 06/2015

 

Award:

  • Erie 1 BOCES Harkness Career Center Outstanding Senior Award- 06/2015

 

Activities:

  • Assistant Camp Counselor at Erie 1 BOCES Summer at The Center Middle School Summer Day Camp 07/2014-08/2015

  • Audio Engineer/Film Editor at Rob Lederman's 5000 show at Riviera Theater- 02/28/15

  • Student Volunteer at 2013 & 2014 Music is Art Festivals - 09/2013- 09/2014

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New York State Regents Diploma with CTE

Graduation Class of 2015

 

Awards:

  • New York State Congress of Parents and Teachers, Inc. Branch of the National Williamsville PTSA Council Career Education Award - 05/2015

  • Dr. Johannes I. Olsen Outstanding Choral Student Award            - 05/2015

 

Activities:

  • Williamsville East High School Chorale 10-12th grade

  • Stage Crew 9-10th grade

  • Drama Club 9-10th grade

  • Student Volunteer at Shrek The Musical (02/06-02/07/2015)

Work Experience

Full-Time- Customer Relationship Specialist

  • Wrote and answered emails from clients regarding products and changes to websites

  • Answered residential/advertiser questions regarding LocalEdge phonebooks

  • Utilized digital products of SEM, SEO, SMM, and EMMK campaigns

  • Took client payment information and processed payment transactions over the phone

  • Logged client calls and interactions in CRM Software

  • Viewed client print and digital marketing campaigns through a management software

Assistant Promotions & Web Director 05/2019-08/2020

 

  • Used social media to engage viewers and increase insights,

  • Assisted promotions director with the recruitment of station members using marketing/promotional strategies

  • Posted video clips and preview photos of segments to YouTube and WordPress accounts

  • Managed station's social media accounts including, Twitter, Facebook, and Instagram

  • Engaged with 582 Facebook followers, 699 Twitter followers, 373 Instagram followers, and 173 YouTube Subscribers

  • Handed out promotional items and informed people of the club at weekly tabling events

  • Posted weekly meetings, themed polls, teasers for upcoming shows on Instagram/Facebook

  • Provided live coverage of press conferences and Town Hall meetings via Instagram/Facebook live

  • Provided breaking news coverage via social media

  • Updated and managed station website via WordPress

  • Attended weekly E-Board meetings, discussed matters pertaining to new members, directors, and the station's budget

 

Sports Journalist 02/2019-03/2020

 

  • Covered NCAA Division III Men's Basketball tournament at Brockport (03/06-03/07/2020)

  • Covered NYSPHSAA Girls Varsity Lacrosse Section V vs VI Far West Regionals at Williamsville North (06/01/19)

  • Assisted Sports director at Rochester American's game (03/10/19), providing score updates via Twitter

  • Managed Talon Sports Twitter account posting score updates after the end of each period

  • Provided film coverage for Monroe County Local High School Lacrosse Teams

  • Provided film coverage for Brockport Golden Eagle's Lacrosse, Field Hockey, and Soccer events

  • Soundboard operator during the filming of Eagle Talk sports desk

  • Assisted sports director with film coverage at numerous sporting events

 

Sound Engineer/Camera Operator/Production Assistant 02/2019-03/2020

 

  • Assisted Filming of Diversity training conferences at SUNY Brockport and Brockport CSD (10/23/19) (11/13/19)

  • Assisted station directors with the production of newscast and entertainment segments

  • Adjusted microphone volumes from news anchors from frequency peaking during filming

  • Managed soundboard and video switchboard during film segments

  • Used Sony HXR-NX100, JVC Everio HD GZ-HM30AU, and Sony HDR-CX440 to shoot footage

  • Edited footage via Apple iMovie

Certifications

  • Career & Technical Education Certificate

  • Avid Pro Tools Certified User

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Technical Skills

  • Avid Pro Tools

  • Apple’s GarageBand, Final Cut Pro X, iMovie, Logic Pro X

  • Adobe InDesign, Illustrator, Dreamweaver, Fireworks, Audition

  • MS Office Suite (Word, PowerPoint, Publisher, Outlook, Excel, Windows Movie Maker, Microsoft Teams)

  • Google Suite (Gmail, Docs, Calendar, Sheets, Presentation)

  • Windows and Mac OSX environments

  • WordPress

  • YouTube

  • Tweet Deck

  • Canva

  • Later.com

  • Facebook Ads Manager

  • Facebook Business Suite

  • Facebook Commerce Manager

  • Google/YouTube analytics

  • Social media platforms (Snapchat, Twitter, Instagram, Facebook, LinkedIn, Pinterest SoundCloud)

  • Zoom

  • Degree Works

  • Blackboard

  • Banner Web

  • DIAD

  • Salesforce

  • Magento

  • SuiteCRM

  • Video switchboard, soundboards

Skills

  • Social Media Management

  • Branding

  • Content Creation

  • Journalism

  • Public Relations

  • Filming

  • Digital Marketing

  • Content Marketing

  • B2B Marketing

  • B2C Marketing

  • Facebook Advertising

  • Email Marketing

  • Market Research

  • Event Planning

  • Promotional Marketing

  • Social Listening

  • Detail Oriented

  • Audio Editing/Recording

  • Post Production

  • Video Editing

  • Organic/Inorganic Post

  • Strong Communication Skills

  • Proofreading

  • Copyrighting

  • Live Recording

  • Directing

Work Experience

October 2021 - Present
Tent and Table LLC
Buffalo, NY

March 2021 - June 2021
LocalEdge | Hearst DMS
Amherst, NY

May 2020- March 2021
Discover 716
Buffalo, NY

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February 2019-August 2020
Talon Television
Brockport, NY

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February 2020-May 2020
SUNY Brockport
Department of JRB
Brockport, NY

Brockport Main Logo_edited.png

August 2018-November 2018
WBSU 89.1 The Point
College Radio Station
Brockport, NY

89.1ThePoint Logo Edited.png

September 2017-January 2018
Buffalo Digest
Buffalo, NY

BuffaloDigest Logo Edited.png

January 2017-May 2017
The Spirit Newspaper
Sanborn, NY

niagara-county-community-college-nccc-vector-logo_edited_edited.png

September 2013-September 2015
Music is Art
Buffalo, NY

Music Is Art Logo_edited.png
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July 2014-August 2015
Erie 1 BOCES Summer at The Center Middle School Summer Day Camp
Harkness/Potter Center
Cheektowaga/West Seneca, NY

March 2015-June 2015
Williamsville East Varsity Lacrosse
East Amherst, NY

February 2015-April 2015
Rob Lederman's 5,000 Show at
Riviera Theater (02/28/2015)
North Tonawanda, NY

Full-Time- Social Media Coordinator

  • ​

Full-Time- Customer Relationship Specialist

  • Wrote and answered emails from clients regarding products and changes to websites

  • Answered residential/advertiser questions regarding LocalEdge phonebooks

  • Utilized digital products of SEM, SEO, SMM, and EMMK campaigns

  • Took client payment information and processed payment transactions over the phone

  • Logged client calls and interactions in CRM Software

  • Viewed client print and digital marketing campaigns through a management software

Unpaid internship- Content Writer

  • Wrote an article for the non-profit media exposure website

  • Article regarding activities, places, food, and businesses in Buffalo and Western New York

  • Used multimedia elements to enhance content article

  • Communicated frequently with company owner on the layout of articles and story ideas

Assistant Promotions & Web Director 05/2019-08/2020

 

  • Used social media to engage viewers and increase insights,

  • Assisted promotions director with the recruitment of station members using marketing/promotional strategies

  • Posted video clips and preview photos of segments to YouTube and WordPress accounts

  • Managed station's social media accounts including, Twitter, Facebook, and Instagram

  • Engaged with 582 Facebook followers, 699 Twitter followers, 373 Instagram followers, and 173 YouTube Subscribers

  • Handed out promotional items and informed people of the club at weekly tabling events

  • Posted weekly meetings, themed polls, teasers for upcoming shows on Instagram/Facebook

  • Provided live coverage of press conferences and Town Hall meetings via Instagram/Facebook live

  • Provided breaking news coverage via social media

  • Updated and managed station website via WordPress

  • Attended weekly E-Board meetings, discussed matters pertaining to new members, directors, and the station's budget

 

Sports Journalist 02/2019-03/2020

 

  • Covered NCAA Division III Men's Basketball tournament at Brockport (03/06-03/07/2020)

  • Covered NYSPHSAA Girls Varsity Lacrosse Section V vs VI Far West Regionals at Williamsville North (06/01/19)

  • Assisted Sports director at Rochester American's game (03/10/19), providing score updates via Twitter

  • Managed Talon Sports Twitter account posting score updates after the end of each period

  • Provided film coverage for Monroe County Local High School Lacrosse Teams

  • Provided film coverage for Brockport Golden Eagle's Lacrosse, Field Hockey, and Soccer events

  • Soundboard operator during the filming of Eagle Talk sports desk

  • Assisted sports director with film coverage at numerous sporting events

 

Sound Engineer/Camera Operator/Production Assistant 02/2019-03/2020

 

  • Assisted Filming of Diversity training conferences at SUNY Brockport and Brockport CSD (10/23/19) (11/13/19)

  • Assisted station directors with the production of newscast and entertainment segments

  • Adjusted microphone volumes from news anchors from frequency peaking during filming

  • Managed soundboard and video switchboard during film segments

  • Used Sony HXR-NX100, JVC Everio HD GZ-HM30AU, and Sony HDR-CX440 to shoot footage

  • Edited footage via Apple iMovie

Independent Study- Holmes Hall Audio Labs Manager

  • Assisted students with signing into audio lab booths in Holmes Hall

  • Locked audio booth doors and checked for students still in booths before leaving

  • Created Audio Labs Manager criteria and daily tasks for future independent study students

  • Researched transferable courses from other SUNY colleges for certificate/concentration proposal

  • Maintained audio lab booths by frequently checking audio equipment, DAW applications, and desktop computers in working condition

  • Contacted professors from other SUNY colleges via email about DAW applications and programs at their institutions

Website & Public Relations Team Member

  • Worked on a team creating content to post on the station's website via WIX

  • Handed out station promotional items to students and fans at a homecoming tabling event

  •  Set up/tear down tables and audio equipment after homecoming tabling event (09/15/18)

Unpaid Internship- Content Writer

  • Wrote three monthly articles for Social Media Marketing website

  • Articles regarded activities, places, food, and businesses in Buffalo and Western New York

  •  Freelance contract signed between myself and the owner

Student Journalist

  • Wrote four articles for NCCC's college newspaper on a variety of topics
     

Student Volunteer

  • Assisted in setting up stages, moving equipment, tents, and miscellaneous equipment for the Goo Goo Dolls music event

  • Wiped down stages for performers after each set

  • Assisted crew with hanging electrical lights on the main stage

  • Helped set up bicycle racks as barricades for moving cars

Student Volunteer

  • Helped out in class called “7 Hour Movie Challenge” with Harkness teacher

  • Helped students record and edit footage using iMovie via iPads

  • Helped keep campers engaged with editing and filming their videos

  • Transported student lunches on carts to culinary kitchen walk-in freezer

Team Videographer

  • Captured game footage for Williamsville East Boys Varsity Lacrosse team throughout the season

  • Traveled on the team bus to away games

  • Used JVC Everio HD GZ-HM30AU and tripod to shoot footage

  • Edited footage via Windows Movie Maker

  • Provided game footage via DVD for players to post on Hudl

Sound Engineer/Editor, Film Editor

  • Crew member on two sold-out shows of comedian Rob Lederman’s 5,000 show at Riviera Theater

  • Captured recorded audio of crowd and comedian Rob Lederman via GarageBand/Avid Pro Tools

  • Edited multi-camera footage of shows in post-production via Final Cut Pro

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